Website Development

In addition to serving as a 24/7/365 marketing tool, your website can also serve as a resource center for customers or your sales staff. The more functionality your website includes, the more engaging it becomes and the more it serves as a functional tool for growing your business. Our website design process focuses on helping you plan a website that provides the information and tools that will attract traffic and keep visitors engaged. We spend a lot of time thinking about how a user will move through your website, what information they will need, and how best to present it. We have found that our website development process produces sites that get positive results.

Overview

Red Sage develops websites ranging from basic 20-page sites to robust custom websites that include multiple web applications. We use an industry-leading open source content management system (CMS) that gives customers the option of easily maintaining their own website. We make the website development process as easy as possible, and have a copywriter on staff trained in SEO techniques that can provide help with content development.

For many of our customers who can't afford a custom designed website, we are pleased to offer template based websites. This keeps the cost down while also providing customers with their choice of literally dozens of attractive, well-programmed templates. Far more than just placing a logo into a template, Red Sage works to truly customize the design within the template framework so the end result looks as custom designed as possible.

Applications

We have a wide range of standard applications available that can add functionality to your website. If you have very specific requirements, we can even develop custom web applications to meet your needs.

Some of our popular web applications include:

Google Analytics
Detailed site statistics included for free on every website we build.
Events Calendar
Post your events online and allow visitors to register or add their own events.
Flash Graphic Banner
Add movement to your home page to immediately engage site visitors.
RSS Feed
Stay in front of customers by letting them subscribe to updates to your content.
Form Builder
Create easy online contact forms, applications, and more.
Photo Gallery
Keep your photos organized in an attractive, easy to use gallery.
Members Only Area
Create an exclusive password-protected area on your website for customers or staff.
Searchable Directory
Make it easier for people to find businesses, property, and more.
Social Media Add This
Allow visitors to spread the word about you through social media.
Press Room
Create a easy to use press room that automatically archives your old news.
Video Gallery
Showcase your videos online without slowing down your website.
Online Donations
Payments – Securely accept donations or payments from website visitors.
E-Commerce
Sell your products in a secure online store that meets PCI Compliance.

SEO Services

We include basic search engine optimization (SEO) with every website that we design. This includes keyword research to determine what search phrases your customer use the most and incorporating these keywords into the website copy, page titles, and meta tags. We also give our customers "best practice" guidelines for ways they can improve their website's rankings.

For some customers our basic SEO service is not enough. For those customers, we offer hourly SEO consulting services that include a more in-depth study of possible keywords, research of sites that can provide links back to the customer's site, set up and optimization of Google map listing, optimization of online press releases, and more. We also offer pay-per-click advertising consulting services.

Consulting

Sometimes our customers need a web consultant, rather than a website developer. Red Sage has been brought in to provide visual interface designs to inhouse programming teams, consult on search engine optimization, and provide analysis of navigation structure and useability of existing websites. Additionally, we have provided research to select best in class industry specific web software tools and applications that can be integrated into a website and have written content for websites programmed by others.